文本选自:The Economist(经济学人)
作者:Unknown
原文标题:How Microsoft could supplant Apple as the world's most valuable firm
原文发布时间:29 Sept. 2023
How Microsoft could supplant Apple as the world's most valuable firm
For years Microsoft has been trying to coax office workers to write reports, populate spreadsheets and create slide shows using its office software. No longer: now it wants to do the writing and populating for them. At its headquarters in Redmond, a leafy suburb of Seattle, the firm demonstrates its latest wizardry. Beyond the plate-glass windows, snow-capped mountains glisten and pine trees sway. Inside, a small grey rectangle sits at the top of a blank Word document.
With a few words of instruction, a chatbot powered by artificial intelligence (AI)—or "Copilot", as Microsoft calls it—finds a vast file in a computer folder and summarises its contents. Later, it edits its own work and succinctly answers questions about the material. It can perform plenty of other tricks, too: digging out emails on certain topics, drawing up a to-do list based on a meeting and even whipping up a passable PowerPoint presentation about your correspondent.
That does not just mean adding the Copilot to its office-work software (previously called "Office", but recently rebranded as "Microsoft 365"), which will be rolled out in November. This week the firm will launch a Copilot for Windows, its operating system, which will be able to change your computer's settings, generate images and summarise web pages. Copilots for its sales software and human-resources offerings are already available. One for its security software is in the works.
微软如何可能超越苹果成为全球市值最高的公司
精听党背景导读
微软正深度投资于其人工智能技术“Copilot”,目标是重新定义未来的工作方式。在纳德拉的领导下,公司已经从依赖Windows转向云计算,并大规模投资于AI领域,尤其是与OpenAI的合作。微软计划将AI技术整合到其各大产品线,包括微软365和Windows中。这一策略旨在加强微软在全球市场的竞争力,但也伴随着巨大的风险,特别是在高额的资本支出和激烈的行业竞争方面。
文本选自:The Economist(经济学人)作者:Unknown原文标题:How Microsoft could supplant Apple as the world's most valuable firm原文发布时间:29 Sept. 2023关键词:微软 人工智能 工作方式
精听党带着问题听
1. 如何理解段一中的“populate”?2.“迅速制作”用英语可以怎么表达?3. “Copilot”可以做些什么功能?
精听党选段赏析
标题解读
How Microsoft could supplant Apple as the world's most valuable firm
微软如何可能超越苹果成为全球市值最高的公司
supplant
vt. 取代;代替;1. The younger generation often supplants the older generation in terms of adopting new trends. 年轻一代通常在接受新趋势方面取代了老一代。
段一
For years Microsoft has been trying to coax office workers to write reports, populate spreadsheets and create slide shows using its office software. No longer: now it wants to do the writing and populating for them. At its headquarters in Redmond, a leafy suburb of Seattle, the firm demonstrates its latest wizardry. Beyond the plate-glass windows, snow-capped mountains glisten and pine trees sway. Inside, a small grey rectangle sits at the top of a blank Word document.
coax vt. 哄劝;劝诱;1. He tried to coax the cat out from under the bed. 他试图哄诱猫从床底下出来。
populate vt.(给文件)增添数据,输入数据;1. Please populate the spreadsheet with the sales data for the last quarter. 请把上一季度的销售数据填入电子表格中。2. v. 居住于;生活;
People began to populate the newly built town. 人们开始住进新建的城镇。
3. populated adj. 有人口居住的;
The region is sparsely populated. 这个地区人口稀少。
spreadsheet n.(计算机)电子表格程序;
slide show 幻灯片演示;
headquarters n. 总部;总公司;大本营;司令部;
leafy adj. 多叶的;叶茂的;1. The neighborhood is known for its leafy streets and parks. 这个社区以绿树成荫的街道和公园而闻名。
suburb n. 郊区;城郊,近郊;
Seattle n. 西雅图(美国一港市);
wizardry n. 巫术,魔法;1. The wizardry in the novel added a touch of enchantment to the story. 小说中的巫术为故事增添了一抹魔法色彩。2. n. 杰出的成就;非凡的才能;
Her culinary wizardry was evident in the delicious meal she prepared. 她在烹饪方面的高超技艺表现在她做的美味餐食中。
plate-glass n. 平板玻璃;
snow-capped adj. 积雪覆盖的;雪顶的;1. The snow-capped mountains provided a stunning backdrop for the landscape. 积雪覆盖的山脉为景色提供了壮丽的背景。2. In winter, the region becomes a paradise of snow-capped beauty. 冬季,这个地区成为了积雪覆盖的美丽乐园。
glisten vi. 闪光;闪亮;1. The dew on the grass glistened in the morning sunlight. 草地上的露水在早晨阳光下闪闪发光。
pine tree 松树;1. pine n. 松树,松木;
sway vi. 摇摆,摇晃,摆动;影响(某人),使改变看法;1. The trees swayed in the breeze. 树木在微风中摇摆。2. His charismatic speech had the power to sway the audience's emotions. 他富有魅力的演讲有能力影响听众的情感。
rectangle n. 矩形,长方形;
blank adj. 空白的;
参考译文
多年来,微软一直试图说服办公室工作人员使用其办公软件编写报告、填充电子表格和创建幻灯片展示。如今这一情况有所改变:微软希望代替用户完成写作和填充工作。在位于西雅图郊区风景如画的雷德蒙德总部,该公司展示了其最新的技术魔法。透过大片玻璃窗户,可以看到雪山闪耀,松树摇曳。在内部,一个小灰色矩形出现在一份空白Word文档的顶部。
段二
With a few words of instruction, a chatbot powered by artificial intelligence (AI)—or "Copilot", as Microsoft calls it—finds a vast file in a computer folder and summarises its contents. Later, it edits its own work and succinctly answers questions about the material. It can perform plenty of other tricks, too: digging out emails on certain topics, drawing up a to-do list based on a meeting and even whipping up a passable PowerPoint presentation about your correspondent.
chatbot n. 一种聊天程序;聊天机器人;1. Many companies use chatbots to automate customer support. 许多公司使用聊天机器人来实现客户支持的自动化。
copilot n. 副驾驶员;1. The copilot handled the radio communications during the flight. 在飞行过程中,副驾驶负责无线电通讯。
succinctly adv. 简洁地;简便地;1. The professor explained the complex concept succinctly. 教授简明扼要地解释了复杂的概念。
dig out 挖出;找到;搜寻;1. He had to dig out his passport from the bottom of the drawer.他不得不从抽屉底部掏出他的护照。
draw up 起草;制定;
whip up 迅速制作;激起;鞭打;1. She managed to whip up a delicious meal in just 30 minutes. 她成功地在短短30分钟内做出了一顿美味的饭菜。2. 激发;激励;煽动;
The speaker tried to whip up excitement among the audience. 演讲者试图激起观众的兴奋情绪。
passable adj. 过得去的;尚可的;
correspondent n. 记者;通讯员;1. The foreign correspondent covered the political events in the region. 外国记者报道了该地区的政治事件。
参考译文
通过一些指令,一个由人工智能(AI)驱动的聊天机器人——或者按照微软的说法,称为“Copilot”——在计算机文件夹中找到一个庞大的文件,并总结其内容。稍后,它编辑自己的工作,并简洁地回答有关材料的问题。它还能执行许多其他技巧:挖掘有关某些主题的电子邮件,根据会议制定待办事项清单,甚至制作一份关于您的通信的过得去的PowerPoint展示。
段三
That does not just mean adding the Copilot to its office-work software (previously called "Office", but recently rebranded as "Microsoft 365"), which will be rolled out in November. This week the firm will launch a Copilot for Windows, its operating system, which will be able to change your computer's settings, generate images and summarise web pages. Copilots for its sales software and human-resources offerings are already available. One for its security software is in the works.
previously adv. 以前;先前;
rebrand vi. 重塑…的形象(通过改变名称或广告);将…重塑;
roll out 推出;展开;投放市场;1. The company plans to roll out its new software next month. 公司计划下个月推出新软件。
generate vt. 生成;产生;引起;1. The wind turbines generate electricity for the entire region. 风力发电机为整个地区产生电力。2. His speech managed to generate a lot of interest in the topic. 他的演讲成功引起了对这个话题的浓厚兴趣。
human-resources offering 人力资源服务;人力资源提供;
参考译文
这不仅仅意味着将Copilot添加到其办公软件(以前叫做“Office”,但最近被重新命名为“Microsoft 365”),这将在11月推出。本周,该公司将推出一款适用于其操作系统Windows的Copilot,它能够更改计算机的设置、生成图像并总结网页。其销售软件和人力资源产品已经有了Copilot。其安全软件的Copilot也正在开发中。
精听党每日单词
supplant
/səˈplænt/ vt. 取代;代替;
coax
/koʊks/ vt. 哄劝;劝诱;
populate
/ˈpɑːpjuleɪt/ vt.(给文件)增添数据,输入数据;
spreadsheet
/ˈspredʃiːt/ n.(计算机)电子表格程序;
slide show
幻灯片演示;
headquarters
/ˈhedkwɔːrtərz/ n. 总部;总公司;大本营;司令部;
leafy
/ˈliːfi/ adj. 多叶的;叶茂的;
suburb
/ˈsʌbɜːrb/ n. 郊区;城郊,近郊;
Seattle
/siˈætl/ n. 西雅图(美国一港市);
wizardry
/ˈwɪzərdri/ n. 巫术,魔法;
plate-glass
/ˌpleɪt ˈɡlɑːs/ n. 平板玻璃;
snow-capped
/ˈsnoʊ kæpt/ adj. 积雪覆盖的;雪顶的;
glisten
/ˈɡlɪs(ə)n/ vi. 闪光;闪亮;
pine tree
松树;
sway
/sweɪ/ vi.摇摆,摇晃,摆动;影响(某人),使改变看法;
rectangle
/ˈrektæŋɡ(ə)l/ n. 矩形,长方形;
blank
/blæŋk/ adj. 空白的;
chatbot
/ˈtʃætˌbɒt/ n. 一种聊天程序;聊天机器人;
copilot
/ˈkoʊˌpaɪlət/ n. 副驾驶员;
succinctly
/səkˈsɪŋktli/ adv. 简洁地;简便地;
dig out
挖出;找到;搜寻;
draw up
起草;制定;
whip up
迅速制作;激起;鞭打;
passable
/ˈpæsəbl/ adj. 过得去的;尚可的;
correspondent
/ˌkɔːrəˈspɑːndənt/ n. 记者;通讯员;
previously
/ˈpriːviəsli/ adv. 以前;先前;
rebrand
/ˌriːˈbrænd/ vi. 重塑…的形象(通过改变名称或广告);将…重塑;
roll out
推出;展开;投放市场;
generate
/ˈdʒenəreɪt/ vt. 生成;产生;引起;
human-resources offering
人力资源服务;人力资源提供;
精听党文化拓展
微软(Microsoft)是一家美国跨国科技企业,1975年4月4日创立。2023财年营收2119.15亿美元,公司总部设立在华盛顿州雷德蒙德(Redmond,邻近西雅图),以研发、制造、授权和提供广泛的电脑软件服务业务为主。
最为著名和畅销的产品为Windows操作系统和Office系列软件,是全球最大的电脑软件提供商、世界PC(Personal Computer,个人计算机)软件开发的先导。
2017年全球最赚钱企业排行榜第15。2018年BrandZ全球最具价值品牌100强第4位。2018世界品牌500强第4位。2019福布斯全球数字经济100强榜排名第2位。Interbrand全球品牌百强排名第四位。2020年《财富》全球最受赞赏公司榜单第3位。2020福布斯全球企业2000强榜第13位。福布斯2020全球品牌价值100强第3位。2021福布斯全球企业2000强第15位。2022年8月,入选《2022世界品牌500强》榜单,排名第2位。
2021年6月23日,微软市值突破2万亿美元,是继苹果之后美国第二家市值突破2万亿美元的企业。当地时间2023年4月28日,微软宣布将停止生产和销售Microsoft品牌的电脑配件,这意味着微软品牌的电脑配件将退出市场,将结束40年的品牌历史。
尤瑟夫·梅迪称,微软将迈出下一步,将这些功能合并成一项体验,称之为微软智能副驾(Microsoft Copilot),它是人们工作中的人工智能日常助手。智能副驾将以其特有的方式,在确保数据隐私与安全的前提下,集成互联网上的内容与智能,结合人们的工作数据以及当前正在电脑端上所做的事情,提供更好的辅助。这将是一种简单快捷的无缝式体验,并将通过Windows 11和Microsoft 365免费提供。据悉,全球版Microsoft 365智能副驾将于2023年11月1日起面向企业用户提供服务,并同时推出Microsoft 365 Chat,这是一款全新的人工智能助手。
精听党每日美句
"Great minds discuss ideas; average minds discuss events; small minds discuss people." - Eleanor Roosevelt
"伟大的头脑讨论思想;平庸的头脑讨论事件;狭窄的头脑讨论人。" - 埃莉诺·罗斯福